First in a series of films to increase understanding of new therapies at the frontiers of medicine. “Unmasking a Killer” explains the science behind immunotherapy.
Instead of “talking lab coats” or difficult technical jargon, the film uses metaphor and story-telling, brought to life in striking animations by @noma_bar for NewYork-Presbyterian Hospital @nyphospital --- The full 60second animation will be exclusively aired on US TV networks tnite during SUPERBOWL 50 #SB50
- (Client) NewYork-Presbyterian Hospital @nyphospital
- (Director & Illustrator) NOMA BAR @noma_bar
- (Production Company) Dutch Uncle NYC @agencydu
- (Agency) SEIDEN @SeidenNYC
- (Animation) Ale Pixel Studio @ale.pixel
- (Sound) Weston Fonger @yessian